Big Vape: The Rise and Fall of Juul S01E02 · First Impressions

Overview

Upon launch, Juul rolls out an edgy campaign targeting youth culture until the popular ads come under criticism and spur new regulations from the FDA.

Torrents

Subtitles

Episodes

1. 1 1. The Spark2023-10-11 · 46mTwo Stanford graduates set out to disrupt the tobacco industry by creating a sleek new product for adult smokers but run into a series of struggles.
2. 2 2. First Impressions2023-10-11 · 44mUpon launch, Juul rolls out an edgy campaign targeting youth culture until the popular ads come under criticism and spur new regulations from the FDA.
3. 3 3. Where's My Juul?2023-10-11 · 52mViral social media videos and word-of-mouth send Juul and its flavor pods flying off shelves — and into the hands of kids, causing nationwide outrage.
4. 4 4. Overnight Billionaires2023-10-11 · 48mA landmark deal makes billionaires of Juul's founders but leaves other employees torn. A health crisis linked to vaping jeopardizes the company's future.